LUNZ Hub Blog Guidelines

The LUNZ Hub Blog is hosted on the Hub website and will be the most community-driven aspect of the Hub’s work. It provides a forum for Hub members, partners and other stakeholders to share their own research and perspectives and reach a variety of new audiences using accessible formats and language. For consistency and relevance, we ask that contributors apply the following guidelines:

1.  CONTENT

We are interested in blog posts that further the Hub’s overall aims and objectives. Examples might include the following:

• A new piece of research
• A case study of best practice being applied in situ
• Clarification of background/response to media stories
• Historical studies/policies

In all instances, the blog post should highlight what makes the blog of value – what question is it answering and for whom.  Where possible, this should be reflected in the title.

2.  CRITERIA

In order to eligible for uploading onto the LUNZ Blog, posts should be:

• Relevant – to one or more of the three themes or the programme overall
• Credible – demonstrating some degree of scientific rigour (research), including references
• Neutral – focused on evidence rather than a standpoint/POV
• Transparent – what methodology underpins any research (restrictions, limitations)
• Constructive – demonstrating how the work feeds into the larger programme – i.e. how scalable/applicable it is
• Non-commercial – either commercially sensitive or ostensibly promoting a product/technology

3.  STYLE

Blog posts should be written for a generalist audience, bearing in mind the potentially diverse groups of visitors to the website, and should also:

• Be no longer than 1000 words
• Avoid jargon, and include explanations of technical terms where used
• Contain at least one image relevant the research, ideally taken by the author/researcher but otherwise sourced from the LUNZ image library

4.  DISCLAIMER/OWNERSHIP

The Blog will carry a clear disclaimer to the effect that it is not Hub generated, but the responsibility of 3rd party organisations.

5.  HOW TO SUBMIT

If you have a blog post that you would like to see published, or have an idea for a post that you would like to discuss, please submit it (plain text and high quality images with descriptions) to [email protected].